BACHELOR OF MASS COMMUNICATION (HONOURS) IN PUBLIC RELATIONS AND EVENT MANAGEMENT
Taylor's University
Duration
3 years
Intake
April and August
Degree
Bachelor
Program Overview
Our Bachelor of Mass Communication in Public Relations and Event Management program is designed to cultivate communication strategists with the skills and expertise to enhance an organization's image and competitive edge through seamlessly integrated PR plans and captivating event campaigns. We believe in nurturing your ability to think critically, encouraging you to challenge viewpoints, explore creative ideas and concepts, and examine issues from many perspectives.
You will develop the practical skills and industry insights necessary to thrive professionally through internships, industry collaborations, and hands-on projects.
Key Information
University
Taylor's University
Campus
Selangor, Malaysia
Total Credits
Study Mode
Full-time
Loan Availability
No
Program Details
Duration
Tuition Fee:
Format
Attendance:
Study Gap:
Fees & Funding:
Course Structure
Common Core
Year 1
Introduction to Mass Communication
Visual Communication
Intercultural Communication
Communication Theory
Innovative Media
Media Writing
Media Analytics
New Media and Society
Media Law & Ethics
Year 2
Design for Events
Events & Entertainment
Events Operation
Exhibition Management
International Public Relations
Promotional Writing
Publicity and Media Relations
Public Relations Principles
Crisis Management
Research Methods
Year 3
Professional Media Workshop
Final Project
Research Project
Public Relations Events Consultancy
Internship
Entry Requirement
Academic
Language
IELTS - 5.5
TOEFL - 46 (iBT)
PTE - 51
How To Apply
contact us
contact us
Contact Us
Shakil Education Group
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