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Commerce and Marketing BA

Commerce and Marketing BA

Wekerle Business School

Duration

3½ years

Intake

February, Septmber

Degree

Bachelor (3 years)

Program Overview

The BA in Commerce and Marketing offers a balanced mix of theory and practice, preparing students for dynamic careers in business. Students explore commercial enterprises, market processes, and consumer behavior while developing analytical, strategic, and communication skills. The program emphasizes both independent and group learning in a motivating, European-accredited environment. Graduates gain expertise in advertising, marketing planning, public relations, e-business, and sales, enabling them to work effectively across diverse industries. With up-to-date knowledge and practical experience, they are well-prepared to pursue professional roles, advance their careers, or launch entrepreneurial ventures in marketing and commerce.

Key Information

University

Wekerle Business School

Campus

Budapest

Total Credits

210

Study Mode

Full-time

Loan Availability

No

Program Details

Duration

3½ years

Tuition Fee:

2800 Euro per semester

Format

Full-time

Attendance:

On Campus Learning

Study Gap:

3 years

Fees & Funding:

Course Structure

Year 1

  • Mathematics I
  • Informatics
  • Economics I
  • Study and Research Methodology
  • Law
  • Psychology / Economic Psychology
  • Optional: EU Civilization
  • Mathematics II
  • Economics II
  • Fundamentals of Corporate Economics
  • Business Communication
  • Accounting
  • Management
  • Optional: EU Civilization II

    Year 2

  • International Economics
  • Marketing
  • Finance
  • Statistics
  • Sociology
  • Business English I
  • PE
  • Optional: Presentation Skills
  • Marketing Management
  • European Union and Economic Policy
  • Marketing Research Methodology
  • Environmental Economics
  • Corporate Finance
  • Economic History and Economic Philosophy
  • Business English II
  • Optional: Negotiation Skills

    Year 3

  • Logistics
  • Marketing Communication and Media Studies
  • Consumer Behaviour
  • Organizational Behaviour
  • International Transactions and Commercial Techniques
  • Elective: Data Driven Marketing / Commercial Law
  • Human Resources Management
  • Innovation Management
  • Project Work
  • Corporate Management
  • Commercial Marketing
  • Economics of Commerce
  • Business Case Studies
  • Qualitative Research

    Year 4

  • Thesis Consultation
  • Thesis
  • Internship

 

Entry Requirement

Academic

SSC- 3.5/5.00, HSC- 3.5/5.00

Language

IELTS - 5.5

TOEFL - 72

How To Apply

Documentation

All Documentation as per requirement

Application

Application submit at University

Follow up

Follow up with Application

Test to University

Entrance exam of Interview

Offer Letter

Receive the Offer Letter

Check Your Eligibility

Find out if you meet the requirements for this program in just a few minutes.

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