Bachelor of Business Management (Entrepreneurship) (Honours)
UNIRAZAK ( Universiti Tun Abdul Razak) ·
QS World University Ranking: N/A
Quick Overview
Apply Now📘 Program Overview
The Bachelor of Business Management (Entrepreneurship) (Honours) at UNIRAZAK is designed to immerse you in the real world of entrepreneurship through a blend of academic learning and practical training. The programme builds the essential skills, mindset, and confidence to start and grow a business in Malaysia or globally.
UNIRAZAK offers this dedicated entrepreneurship programme through an exclusive collaboration with Babson College, USA. Students learn using proven entrepreneurial frameworks and global best practices, supported by hands-on learning that challenges you to think creatively, innovate, and apply what you learn in real business settings.
🎯 Course & Curriculum
Course structure
- MPU / University Courses including Penghayatan Etika dan Peradaban, Falsafah dan Isu Semasa, Thinking Skills, Community Engagement and Volunteering, and Professional Event Management.
- Core Courses such as Public Speaking 1 and Public Speaking 2, Volunteerism and Service Learning, Entrepreneurship and Innovation, and Principles of Management.
- Business fundamentals covering Principles of Finance, Principles of Marketing, Principles of Microeconomics, and Principles of Macroeconomics.
- Applied business base including Principles of Accounting, Management Information Systems, and Business Mathematics.
- Core management and execution modules including Financial Management, Project Management, Human Resource Management, Business Law, and Strategic Management.
- Business analytics and decision-making through Business Statistics.
- Specialisation Courses from the entrepreneurship-related track, such as Strategic Entrepreneurship, Social Entrepreneurship, Marketing Management, Consumer Behaviour, and Marketing Research.
- Entrepreneurship capability building through Business Idea Generation, Business Plan, and Business Model Validation.
- Elective Courses where you choose any five (15 Credits) to strengthen your entrepreneurship and business direction.
- Elective options include Business Implementation and Growth, Sales Management, Retailing Management, New Venture Management, and Small Business Management.
- Additional elective options include Franchise Management, Transgenerational Entrepreneurship, and Cross Cultural Management.
- Preparation for graduation by consolidating your chosen entrepreneurship focus across core, specialisation, and elective learning.
Curriculum
| Semester | No. of modules | Module / subject category | credit hours | Semester total |
|---|---|---|---|---|
| Semester 1 | University core courses | Business Communication | 3 | 20 |
| English for Academic Purposes | 3 | |||
| Bahasa Kebangsaan (A) | 3 | |||
| Pengajian Malaysia | 3 | |||
| MPW 2143 or MPW 2153 (Pengajian Islam or Pendidikan Moral) | 3 | |||
| Co-Curriculum 1 | 1 | |||
| Co-Curriculum 2 | 1 | |||
| Study Skills | 3 | |||
| Semester 2 | Faculty core courses | Microeconomics | 3 | 27 |
| Macroeconomics | 3 | |||
| Malaysian Economy | 3 | |||
| Principles of Management | 3 | |||
| Principles of Accounting | 3 | |||
| Principles of Marketing | 3 | |||
| Principles of Finance | 3 | |||
| Business Mathematics | 3 | |||
| Financial Management | 3 | |||
| Semester 3 | Programme core courses | Organizational Behaviour | 3 | 55 |
| Financial Accounting | 3 | |||
| Cost & Management Accounting | 3 | |||
| Business Statistics | 3 | |||
| Production and Operations Management | 3 | |||
| Consumer Behaviour | 3 | |||
| Marketing Research | 3 | |||
| Business Ethics and Values | 3 | |||
| Business Law | 3 | |||
| Management Information System | 3 | |||
| Internet Business | 3 | |||
| Entrepreneurial Culture and Behaviour | 3 | |||
| Creativity and Innovation | 3 | |||
| Cross-cultural Management | 3 | |||
| Strategic Management | 3 | |||
| Strategic Entrepreneurship | 3 | |||
| International Business | 3 | |||
| Seminar Entrepreneurship I | 2 | |||
| Seminar Entrepreneurship II | 2 | |||
| Semester 4 | Electives | New Venture Management | 3 | 12 |
| Small Business Management | 3 | |||
| Project I | 3 | |||
| Project II | 3 | |||
| Franchise Management (choose any two electives) | 3 | |||
| Retailing Management (choose any two electives) | 3 | |||
| Sales Management (choose any two electives) | 3 | |||
| Marketing Management (choose any two electives) | 3 | |||
| Total | University core courses, faculty core courses, programme core courses, and electives | 120 credit hours | ||
Career outcomes
- You graduate with entrepreneurial and management capabilities designed to help you start and grow a business in Malaysia or globally.
- If you want to build ventures, the program supports pathways into Entrepreneur / New Venture Founder and Business Idea execution roles.
- If you prefer a leadership career inside organisations, you are prepared for roles such as Business Development Manager and Sales and Business Development Executive.
- You can pursue leadership and advisory-style careers, including Management Analyst or Consultant, by applying strategic and management learning.
- The program also supports socially focused entrepreneurship, with preparation for Non-Profit Organisation Founder / Manager roles through Social Entrepreneurship and Corporate Social Policy themes.
- For business expansion and scaling, your coursework aligns with career outcomes such as Franchise Owner / Manager and small business or family business owner roles.
Employability rate
For entrepreneurship and business management graduates in Malaysia, employers commonly hire for roles in business development, sales, and management support, with an estimated employability rate of around 78% and an unemployment rate of about 22% reflecting competition for entry-level positions.
Overall, the job outlook is more stable when you use the program’s entrepreneurial training and portfolio-style learning to target internships, venture work, and practical business roles.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| School-leaving qualification (equivalent to entry to bachelor studies) | International applicants must meet UNIRAZAK’s international/foreign-equivalent entry routes using qualifications recognised by MQA/Malaysian Government, including Other equivalent qualifications recognised by MQA/Malaysian Government (for example, diploma and other accepted equivalents). |
| Prior diploma or other recognised qualification | For admission, international applicants can apply with an accepted diploma qualification with a minimum CGPA of 2.00 from universities/colleges recognised by the Malaysian Government, or with an International Baccalaureate (IB) Diploma with a minimum score of 30 points, or other equivalent qualifications recognised by MQA/Malaysian Government. |
Module matching by study area
| Study area | Match possible? | Conditions |
|---|---|---|
| Business and Management | Direct match | UNIRAZAK’s programme includes core management and finance foundations (for example Principles of Management, Principles of Finance, Principles of Marketing, and Entrepreneurship and Innovation), and a structured set of entrepreneurship and management specialisation/elective courses. |
Language requirements
International applicants must meet UNIRAZAK’s English proficiency requirement before enrolling. The required level depends on the English qualification you submit, and UNIRAZAK notes validity periods for certain tests.
IELTS Academic
MOI (Medium of Instruction)
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Tuition | Not published |
Proof of financial resources
International applicants should be prepared to demonstrate the ability to cover university-related costs and ongoing fees for each semester of study. UNIRAZAK’s international-student financial guidance also includes fees payable at registration for international students.
- Payment plan and fee obligations for international students as stated by UNIRAZAK Student Financial Handbook (including Processing & Registration Fee and other international student charges at registration day).
- If you have sponsorship, UNIRAZAK notes the need to submit a Letter of Undertaking from the sponsoring agency that guarantees payment.
Important dates
Application window
| Milestone | July - Summer intake |
|---|---|
| Application portal opens | July 01, 2026 |
| Application deadline (final submit) | July 31, 2026 |
| Application deadline (EU students) | N/A |
| Application deadline (Non-EU students) | N/A |
| Recommended apply-by | N/A |
| Semester begins | July 01, 2026 |
Pre-application & reviews
| Milestone | July - Summer intake |
|---|---|
| VPD request - recommended | N/A |
| VPD result expected | N/A |
| APS - recommended | N/A |
| Start eligibility check | N/A |
Document submission deadlines
| Milestone | July - Summer intake |
|---|---|
| Application submission deadline | N/A |
| Document submission deadline (EU students) | N/A |
| Document submission deadline (Non-EU students) | N/A |
| Language certificate deadline | N/A |
| Official transcripts deadline | N/A |
| Certified translations deadline | N/A |
| Postal / hard-copy documents deadline | N/A |
| Missing documents (if requested) | N/A |
📝 How to Apply
Start your online application
Submit your application through UNIRAZAK’s official online application system. Create an application using a valid email address, then complete the required information in the form. Keep a copy of your application details for tracking and follow any document requests during review.
Upload required documents for international applicants
Upload clear soft copies of the required documents such as passport, academic transcripts, and certificates. UNIRAZAK international admissions guidance also mentions submitting an English proficiency certificate or a Medium of Instruction (MOI) letter where applicable. If you apply using other equivalent qualifications, UNIRAZAK indicates you will be required to submit additional certified document copies after you submit the online application.
Receive and review your Letter of Offer
After your application and documents are submitted, UNIRAZAK states that the Letter of Offer will be issued within 3 working days, subject to university approval. If any supporting documents are needed, respond promptly to avoid delays in processing. Once offered, follow the instructions given for the next administrative steps.
Complete registration payments and proceed with student pass process
UNIRAZAK’s Student Financial Handbook for international students states that international student fees such as Processing & Registration Fee, International Students Service Fee, Semester Administration Fee, and Security Bond are due on registration day (as specified in the handbook). After VAL/EMGS approval, UNIRAZAK guidance explains that you must enter Malaysia within the validity period of the eVAL and complete arrival procedures at KLIA as required for international students.