Bachelor of Business Analytics (Honours)
Sunway University · Bandar Sunway, Malaysia
QS World University Ranking: #354
Quick Overview
Apply Now📘 Program Overview
The Bachelor of Business Analytics (Honours) provides students with the knowledge and applied skills in Big Data processing to effectively deal with the rapidly emerging field of Business Analytics.
Using business analytics tools and techniques, students will be able to develop critical thinking and analytical skills to process Big Data for problem solving and decision making, and on successful completion you will also be awarded a degree from Lancaster University.
🎯 Course & Curriculum
Course structure
- Build your business fundamentals and analytics foundation through courses such as Business Law, Digital Business, English for Business, and Principles of Business Analytics.
- Develop core quantitative and decision-making grounding with Fundamentals of Accounting, Fundamentals of Business Finance, and Fundamentals of Economics.
- Learn business operation foundations with Principles of Management and Principles of Marketing.
- Strengthen your data and analytics capability with Business Database Management and Business Data Mining.
- Apply analytics to business contexts through Business Intelligence Applications and Data Analytics for Business Decisions.
- Develop broader enterprise and people analytics understanding with Enterprise Resources Management and Human Resource Management.
- Advance your analytics practice with Advanced Data Visualisation and Sustainable Information Systems.
- Cover strategic and responsible business analytics using Strategic Management, Business Ethics and Sustainability, and Web and Social Media Analytics.
- Gain practical experience through Web Design and Development and your Internship/Business Consultancy Project/Launching Your Future Start-Up.
Curriculum
120 credit hours Bachelor of Business Analytics (Honours). Credits and module semester placement are taken from Sunway University published programme structure and the credit-hours shown on Sunway course pages where available. Programme-level total credits are 120.
| Semester | No. of modules | Module / subject category | credit hours | Semester total |
|---|---|---|---|---|
| Year 1 | 9 modules + MOHE/compulsory General Studies subjects | Business Law | 4 | 36 |
| Digital Business | 4 | |||
| English for Business | 4 | |||
| Fundamentals of Accounting | 4 | |||
| Fundamentals of Business Finance | 4 | |||
| Fundamentals of Economics | 4 | |||
| Principles of Business Analytics | 4 | |||
| Principles of Management | 4 | |||
| Principles of Marketing | 4 | |||
| Year 2 | 7 modules | Business Database Management | 4 | 40 |
| Business Data Mining | 4 | |||
| Business Intelligence Applications | 4 | |||
| Data Analytics for Business Decisions | 4 | |||
| Enterprise Resources Management | 4 | |||
| Human Resource Management | 4 | |||
| Stream modules (choose 1 in Year 2: Entrepreneurship and Innovation OR Supply Chain Management OR Strategic Leadership) | 12 | |||
| Year 3 (Core) | 6 modules + Internship/Project | Advanced Data Visualisation | 4 | 44 |
| Business Ethics and Sustainability | 4 | |||
| Strategic Management | 4 | |||
| Sustainable Information Systems | 4 | |||
| Web and Social Media Analytics | 4 | |||
| Web Design and Development | 4 | |||
| Internship/ Business Consultancy Project/ Launching Your Future Start-Up | 20 | |||
| Total | All Year 1, Year 2, and Year 3 core modules plus stream components and Internship/Project/Start-up component | 120 credit hours | ||
Career outcomes
- You graduate with business analytics and Big Data processing skills you can use in analyst roles that convert data into predictive and actionable insights.
- The program’s business and IT blend helps you qualify for roles such as Business Analyst, Information Systems Analyst, Finance Analyst, and Marketing Analyst in data-driven teams.
- Courses like Business Data Mining and Business Intelligence Applications prepare you for work translating data into decision-making across different business functions.
- You build applied, job-ready competence through advanced analytics topics and a structured industry experience via the Internship/Business Consultancy Project/Start-Up pathway.
- Your degree includes a Lancaster University award upon successful completion, supporting global credibility for future roles in analytics-oriented organisations.
- You develop a portfolio of analytics understanding across strategy, ethics, and sustainability themes, which supports career growth into consulting and higher-responsibility decision roles.
Employability rate
For graduates of business analytics and related analytics roles in Malaysia, an estimated employability rate is around 80% and an unemployment rate is about 20%, reflecting steady hiring for data and reporting needs but ongoing competition for entry-level roles.
Overall, you can expect a comparatively stable career outlook if you build practical analytics capabilities and relevant experience during your degree.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| High school / pre-university qualifications (or equivalent) | International applicants can be considered with recognised pre-university qualifications such as STPM (minimum Average C or CGPA 2.00 with minimum 2 Principals), A-Level (minimum 12 points with minimum Grade D in at least 2 subjects), Australian Matriculation (ATAR 55), Canadian Matriculation (55%), Monash University Foundation Year (55%), or Sunway Foundation in Arts/Science and Technology (CGPA 2.0). International applicants may also be considered with other qualifications on a case-to-case basis, including APEL.A (Recognition of Prior Learning). |
| Mathematics requirement | Applicants must meet the programme’s Specific Requirement: credit in Mathematics at SPM or its equivalent. |
Module matching by study area
| Study area | Match possible? | Conditions |
|---|---|---|
| Business & Management | Relevant match | Plain text if published on official page |
Language requirements
Sunway University requires non-native English and international applicants to demonstrate English proficiency using an accepted English language qualification before study begins.
IELTS Academic
TOEFL iBT
MOI (Medium of Instruction)
MOI waiver details are not published for this programme. See the English test requirements above.
Other accepted proofs
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Tuition | MYR 39600 / per year | Estimated Annual Course Fee (Year 2026) for international students is published as RM39,600 for this programme page. |
| Enrolment fee | MYR 700 / one time | Non-refundable RM700 Enrolment Fee payable during application (international student how-to-apply page). |
Proof of financial resources
International applicants must be able to cover tuition and related study costs for Malaysia. Sunway University also provides guidance on payments and student pass processing fees as part of the student visa process.
- Proof of ability to pay the required fees for the programme as instructed during the international admissions process
- Student pass/visa processing fee paid to EMGS as part of the required payment steps after eligibility is confirmed
Important dates
Application window
| Milestone | February - Winter intake | April - Summer intake |
|---|---|---|
| Application portal opens | September 30, 2025 | January 30, 2026 |
| Application deadline (final submit) | September 30, 2025 | January 30, 2026 |
| Application deadline (EU students) | N/A | N/A |
| Application deadline (Non-EU students) | N/A | N/A |
| Recommended apply-by | N/A | N/A |
| Semester begins | February 02, 2026 | May 04, 2026 |
Pre-application & reviews
| Milestone | February - Winter intake | April - Summer intake |
|---|---|---|
| VPD request - recommended | N/A | N/A |
| VPD result expected | N/A | N/A |
| APS - recommended | N/A | N/A |
| Start eligibility check | N/A | N/A |
Document submission deadlines
| Milestone | February - Winter intake | April - Summer intake |
|---|---|---|
| Application submission deadline | N/A | N/A |
| Document submission deadline (EU students) | N/A | N/A |
| Document submission deadline (Non-EU students) | N/A | N/A |
| Language certificate deadline | N/A | N/A |
| Official transcripts deadline | N/A | N/A |
| Certified translations deadline | N/A | N/A |
| Postal / hard-copy documents deadline | N/A | N/A |
| Missing documents (if requested) | N/A | N/A |
📝 How to Apply
Check eligibility
Review the programme details, entry requirements, commencement date, and fees for the correct intake season. If anything about your foreign qualifications is unclear, email Sunway University first to confirm your eligibility before submitting. Plan to start early because Sunway requires initial documents and payments well before the intake date(s).
Submit the international application form and documents
Complete and submit the International Student Application Form and attach the required documents. Sunway’s international guidance lists items such as a completed application form, health declaration form, passport copies, certified true copies of academic qualifications, and English language qualifications when required. Sunway states that incomplete applications cannot be processed and additional documents may be requested during evaluation.
Pay required fees after eligibility confirmation
After your eligibility is confirmed, proceed with the payment steps requested by Sunway’s International Office. Sunway specifies an enrolment fee and a student pass/visa processing fee paid to EMGS as part of the required payment instructions. Keep your payment receipts ready because they are needed for the offer and student pass steps.
Receive the offer letter and complete the student pass process
Successful applicants receive offer letters by email, and you must accept the offer according to the terms in the offer letter. You must sign and return the acceptance and send any outstanding documents listed for incomplete records. Sunway notes student pass approval processing can take up to 6–8 weeks, so submit promptly to avoid delays.