BA (Hons) in Communication
Sunway University · Bandar Sunway, Malaysia
QS World University Ranking: #354
Quick Overview
Apply Now📘 Program Overview
BA (Hons) in Communication is a full-time 3-year programme that develops communication theory and practice, creative thinking, media analysis, and professional communication skills, including an internship component in the final year.
The programme is offered with intakes in January, April, and September, and aims to prepare you for careers in roles such as public relations manager, account manager, media planner, and corporate communications director.
🎯 Course & Curriculum
Course structure
- Develop core communication capabilities through Academic and Professional Writing.
- Build subject fundamentals using Communication Theory and Practice.
- Strengthen idea generation and creative thinking with Creative Thinking.
- Improve presentation and communication skills with I-Speak.
- Expand visual and communication literacy through Graphic Communication.
- Understand the media environment with Media, Culture and Society and Principles of Mass Communication.
- Learn public relations foundations through Principles of Public Relations.
- Apply psychology to communication with Psychology in Communication.
- Develop digital skills with Digital Media Literacy.
- Choose a Discipline Elective (for example Events Management or Political Communication) to build depth in your interest area.
- Study branding and identity through Global Branding & Identity.
- Explore communication across cultures with Intercultural Communication and Interdisciplinary practice via Integrated Marketing Communication.
- Run research-focused learning with Communication Research Methods.
- Connect communication to sustainability and responsibility with ESG, Sustainability and Corporate Social Responsibility.
- Strengthen professional PR execution with Public Relations Issues, Crises & Strategies and Public Relations Writing.
- Build practical readiness via a Research Project.
- Apply learning in real workplaces through Internship.
- Prepare campaign work using Public Relations: Planning, Campaign and Evaluation.
Curriculum
120 credit hours BA (Hons) in Communication at Sunway University (credit hours table required from official programme structure).
| Semester | No. of modules | Module / subject category | credit hours | Semester total |
|---|---|---|---|---|
| Semester 1 | ||||
| Total | 120 credit hours | |||
Career outcomes
- You graduate with practical, industry-ready communication capabilities through project-based learning and a final-year internship component.
- If you want roles in public relations and corporate messaging, this BA (Hons) is structured around Corporate Communication and Public Relations-focused modules and training.
- You build measurable career skills for media and digital environments with coursework such as Principles of Mass Communication, Digital Media Literacy, and Online Communities.
- You gain campaign, evaluation, and crisis-response preparation through Public Relations: Planning, Campaign and Evaluation and Public Relations Issues, Crises & Strategies.
- Your programme study includes research-based subjects, helping you develop critical thinking and research skills that support strategy and planning roles.
- You can position yourself for communications and branding career paths such as social media management, media planning, and corporate image/branding roles listed in the programme’s career prospects.
Employability rate
Sunway University does not publish an official Malaysia-specific employability rate for BA (Hons) in Communication graduates on the programme page, so no verified percentage is available.
As a result, you should rely on the programme’s industry-ready design, project work, and final-year internship to strengthen your job readiness for communications and public relations roles in Malaysia.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| Higher secondary / pre-university qualifications | International applicants can be admitted using recognised international pre-university qualifications such as STPM (Average C or CGPA 2.0 with a minimum of 2 principals), A-Level (minimum 8 points with minimum Grade D in at least 2 subjects), Australian Matriculation (ATAR 55), Canadian Matriculation (55%), Monash University Foundation Year (55%), or International Baccalaureate (completed with minimum 24 points excluding bonus points). Sunway Foundation in Arts (CGPA 2.0) may be considered as stated by the programme. |
| Diploma / recognition of prior learning options | Sunway Diploma in Related Field may be accepted with CAVG 50% or CGPA 2.0. An APEL.A certificate (APEL T-6) (Recognition of Prior Learning) is also listed as an entry route, and other qualifications are considered on a case-by-case basis. |
Module matching by study area
| Study area | Match possible? | Conditions |
|---|---|---|
| Communication / Media / Public Relations / Mass Communication | Direct match | Applicants whose prior study aligns with communication, media, public relations, and related topics are more likely to be able to engage with the programme modules such as Principles of Mass Communication and Public Relations courses. |
Language requirements
International applicants must meet the programme’s English language requirements. If you have studied where the medium of instruction was English and your qualification is accepted as meeting the requirement, you may be considered for exemption; otherwise submit an approved English test result or the relevant English-based pre-university evidence.
IELTS Academic
MOI (Medium of Instruction)
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Tuition | MYR 38500 / total program | Estimated Annual Course Fee (Year 2026) for international students: USD9,477 (indicative) paid in RM equivalent. |
Proof of financial resources
For Malaysian student pass approval, international applicants are typically required to show sufficient financial capacity to cover tuition and living costs. Prepare bank/financial evidence in the form and amount requested by the official student pass and international admissions guidance, and keep the documentation ready for submission when requested.
- Financial capacity evidence required by Malaysia’s student pass process (as stated in the university’s international student guidance and/or student pass instructions).
- Any additional proof of funding required by the university during offer/Student Pass processing.
Important dates
Application window
| Milestone | January - Winter intake | April - Summer intake |
|---|---|---|
| Application portal opens | September 01, 2026 | October 01, 2026 |
| Application deadline (final submit) | December 15, 2026 | January 15, 2027 |
| Application deadline (EU students) | N/A | N/A |
| Application deadline (Non-EU students) | N/A | N/A |
| Recommended apply-by | N/A | N/A |
| Semester begins | January 01, 2027 | April 01, 2027 |
Pre-application & reviews
| Milestone | January - Winter intake | April - Summer intake |
|---|---|---|
| VPD request - recommended | N/A | N/A |
| VPD result expected | N/A | N/A |
| APS - recommended | N/A | N/A |
| Start eligibility check | N/A | N/A |
Document submission deadlines
| Milestone | January - Winter intake | April - Summer intake |
|---|---|---|
| Application submission deadline | N/A | N/A |
| Document submission deadline (EU students) | N/A | N/A |
| Document submission deadline (Non-EU students) | N/A | N/A |
| Language certificate deadline | N/A | N/A |
| Official transcripts deadline | N/A | N/A |
| Certified translations deadline | N/A | N/A |
| Postal / hard-copy documents deadline | N/A | N/A |
| Missing documents (if requested) | N/A | N/A |
📝 How to Apply
Check eligibility and entry requirements
Review the programme’s international entry requirements and confirm your qualifications meet the stated minimums. If you are unsure about how your qualifications translate into the university’s requirements, contact Sunway University for guidance before submitting.
Prepare documents and complete the application form
Ensure your required documents are ready in the format requested by the university’s international application process. Prepare your passport and the academic evidence needed to support your admission route, and keep originals ready for verification if requested.
Submit online application and follow international student instructions
Submit your application using the university’s official application channel during the published intake period. Follow the international student instructions provided in the application form, including any additional steps related to student pass processing.