Master of Business Analytics
Sunway College Johor Bahru · Johor Bahru, Malaysia
QS World University Ranking: N/A
Quick Overview
Apply Now📘 Program Overview
Master of Business Analytics is a comprehensive, industry-relevant programme designed to incorporate three essential domains: business analytics, information technology and business innovation. The curriculum supports data-driven approaches to identify, describe and diagnose business problems, predict future possibilities and prescribe solutions.
You will build specialist knowledge for predictive analytics and decision making, and complete a Business Analytics capstone project in a real-world business context. The programme offers intakes in January, March, May, July and September.
🎯 Course & Curriculum
Course structure
- Build core skills in Management and Business Analytics
- Develop practical data skills through Data Mining and Python for Business Analytics
- Strengthen decision-making using Business Intelligence and Business Statistics Using R
- Apply modelling and analytics concepts through Machine Learning for Business Decisions
- Develop research capability with Business Research Methods
- Choose 2 elective subjects such as IIoT: Business & Technology or Time Series Analysis and Forecasting
- Apply elective learning areas including Web and Social Media Analytics and AI and Decision Making
- Integrate and communicate analytics outcomes through Advanced Business Analytics and Visualisation
- Complete the Business Analytics Capstone Project using a real-world business analytics context
Curriculum
Credit hours are stated in the official programme guide for the Master of Business Analytics (MsBA). The programme structure includes core subjects, elective subjects, and two research project subjects. (This table is organised as a 4-semester full-time equivalent based on the published credit allocation; students study in 7-week blocks online and part-time scheduling may vary.)
| Semester | No. of modules | Module / subject category | credit hours | Semester total |
|---|---|---|---|---|
| Semester 1 | Core modules | Management and Business Analytics | 4 | 16 |
| Data Mining | 4 | |||
| Python for Business Analytics | 4 | |||
| Business Intelligence | 4 | |||
| Semester 2 | Core modules | Machine Learning for Business Decisions | 4 | 16 |
| Business Statistics Using R | 4 | |||
| Business Research Methods | 4 | |||
| Advanced Business Analytics and Visualisation | 4 | |||
| Semester 3 | Electives (choose 2) | IIoT: Business & Technology | 4 | 8 |
| Time Series Analysis and Forecasting | 4 | |||
| Semester 4 | Research project subjects | Research Project 1 | 4 | 8 |
| Research Project 2 | 4 | |||
| Total | Core subjects, electives (choose 2), and two research project subjects | 48 credit hours | ||
Career outcomes
- Prepare for high-demand roles like Business Analyst, Marketing Analyst, and Information Systems Analyst by learning how to diagnose and solve business problems with data-driven methods.
- Build job-ready technical capabilities in predictive analytics and machine learning through modules such as Python for Business Analytics and Machine Learning for Business Decisions.
- Develop practical analytics communication skills via Advanced Business Analytics and Visualisation and your Capstone Project, so you can present insights clearly to decision-makers.
- Strengthen your profile for data and analytics functions across industries with elective options such as Time Series Analysis and Forecasting and Web and Social Media Analytics.
- Advance into leadership pathways by combining business innovation with analytics thinking, supporting progression toward roles like Chief Technology Officer and Chief Information Officer.
- Gain applied research and evidence-based problem-solving through Business Research Methods and the Capstone Project, helping you start work with relevant, practical work outputs.
Employability rate
Graduates of business analytics programmes in Malaysia typically see an employability rate of around 78% and an unemployment rate of about 22%, reflecting strong demand but competitive hiring for analytics roles.
Overall, the outlook is stable for learners who complete hands-on analytics modules and can demonstrate data-driven results for business decision-making.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| Bachelor's degree | International applicants must hold a Bachelor’s degree (MQF Level 6) in a related field with a minimum CGPA of 2.50 (as accepted by the HEP Senate). Alternatively, a CGPA of 2.00 with additional internal assessment conditions may be accepted, including related or non-related degrees with relevant experience, and passing any required pre-requisite courses. |
| APEL.A (Recognition of Prior Learning) | International applicants may also be considered with an APEL.A Certificate (APEL T-7), subject to programme admission processes. |
Module matching by study area
| Study area | Match possible? | Conditions |
|---|---|---|
| Business & Management | This programme entry refers to a Bachelor’s degree at MQF Level 6 in related fields, with flexibility through internal assessment depending on CGPA and study background. |
Language requirements
International applicants must meet the programme English language requirement for Sunway University’s Master of Business Analytics.
IELTS Academic
MOI (Medium of Instruction)
MOI waiver details are not published for this programme. See the English test requirements above.
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Total course fee | MYR 49940 / total program | Estimated total course fee (Year 2026): RM49,940 for Malaysian students; international students must pay fees in RM equivalent (USD shown is indicative/estimation only). |
Proof of financial resources
International applicants will need to show they can fund tuition and living costs for their study in Malaysia. Sunway College’s international student guidance also notes that visa processing time and incomplete documents can delay the student pass process.
- Provide proof of funds for tuition and living expenses as required for student pass processing for international students in Malaysia.
- Ensure your application documents and payments are complete, as incomplete applications cannot be processed.
Important dates
Application window
| Milestone | July - Summer intake |
|---|---|
| Application portal opens | January 01, 2026 |
| Application deadline (final submit) | December 31, 2026 |
| Application deadline (EU students) | N/A |
| Application deadline (Non-EU students) | N/A |
| Recommended apply-by | N/A |
| Semester begins | July 01, 2026 |
Pre-application & reviews
| Milestone | July - Summer intake |
|---|---|
| VPD request - recommended | N/A |
| VPD result expected | N/A |
| APS - recommended | N/A |
| Start eligibility check | N/A |
Document submission deadlines
| Milestone | July - Summer intake |
|---|---|
| Application submission deadline | N/A |
| Document submission deadline (EU students) | N/A |
| Document submission deadline (Non-EU students) | N/A |
| Language certificate deadline | N/A |
| Official transcripts deadline | N/A |
| Certified translations deadline | N/A |
| Postal / hard-copy documents deadline | N/A |
| Missing documents (if requested) | N/A |
📝 How to Apply
Check eligibility
Review the programme’s entry requirements and confirm that your Bachelor’s degree is at MQF Level 6 and meets the stated CGPA conditions for related or non-related fields. If you are using APEL.A (APEL T-7) or have additional study/work background, review how it may be considered during admission assessment. Plan ahead so you can prepare transcripts, completion certificates, and your English test evidence if applicable.
Submit eligibility check documents
Compile your required documents for the eligibility check, including your Bachelor’s official transcript and completion certificate, plus your updated CV/Resume. Submit these through the university’s Eligibility Check portal. Sunway University states that it will email the outcome within 7 working days after eligibility check submission.
Enroll after you pass eligibility check
Once you have passed the eligibility check, proceed to enrol through the university’s online enrolment application portal. During enrolment, upload your documents as required and follow the portal instructions for payment and submission. Keep copies of all uploaded documents for your records and follow up promptly if the university requests additional information.