Master of Business Administration (General Management) – ODL (Online Mode)
SEGi University · Kota Damansara, Malaysia
QS World University Ranking: #731
Quick Overview
Apply Now📘 Program Overview
The Master of Business Administration (General Management) programme at SEGi University is designed to help you understand core business and management disciplines with an emphasis on management skills, analysis, problem-solving, decision-making, communication, and leadership.
The programme includes core elements such as Strategic Management, Marketing Management, Economics for Managers, Organisational Behaviour, and Research Methodology, with elective modules and a final project paper.
🎯 Course & Curriculum
Course structure
- MGT6303 Strategic Management
- MKT6173 Marketing Management
- ECO6073 Economics for Managers
- MGT6263 Organisational Behaviour
- MGT6434 Research Methodology
- MGT6383 Operations & Quality Management
- MGT6233 Managing the International Economy
- International Entrepreneurship Development
- MKT6243 International Marketing
- FIN6554 Finance for Managers or FIN6063 Accounting for Managers or MMT6023 Consumer Behaviour
- MGT6806 Masters’ Project
Curriculum
40 credit hours programme structure for Master of Business Administration (General Management) – ODL (Online Mode) at SEGi University.
| Semester | No. of modules | Module / subject category | credit hours | Semester total |
|---|---|---|---|---|
| Semester 1 | Compulsory core modules | Accounting for Managers | 6 | 24 |
| Finance for Managers | 6 | |||
| Economics for Managers | 6 | |||
| Organisational Behaviour | 6 | |||
| Semester 2 | Compulsory core modules | Marketing Management | 6 | 22 |
| Strategic Management | 6 | |||
| Operations and Quality Management | 4 | |||
| Research Methodology | 6 | |||
| Semester 3 | Project and elective modules | Master’s Project | 10 | 28 |
| Elective I | 6 | |||
| Elective II | 6 | |||
| Economics for Managers | 6 | |||
| Total | Compulsory core modules, elective modules, and Master’s Project | 40 credit hours | ||
Career outcomes
- You build practical MBA skills in strategic management, organisational behaviour, and decision-making that employers look for when hiring business and management professionals.
- You strengthen your business leadership profile through research methodology and a Masters’ Project, helping you develop structured, evidence-based problem solving.
- You gain a broader management toolbox through modules covering marketing management, economics for managers, and organisational behaviour—skills transferable across industries.
- You can align your study with your career direction by selecting a combination of specialisation and elective modules such as operations and quality, international marketing, and consumer behaviour.
- You develop confidence to work in global and cross-cultural business settings using modules like MGT6233 Managing the International Economy and international entrepreneurship development.
Employability rate
Specific published Malaysia employability statistics for MBA (General Management) graduates at SEGi University are not available in the official sources reviewed.
Based on typical demand for general management skills across business functions, graduates commonly find stable employment opportunities, with a moderate likelihood of job changes as roles match experience and industry needs.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| Bachelor's degree (MQF Level 6) | International applicants must hold a Bachelor’s degree (Level 6, MQF) in related fields with a minimum CGPA of 2.50 as accepted by the HEP Senate. Alternatively, a CGPA of 2.00 in related fields may be accepted subject to a rigorous internal assessment. |
| Bachelor's degree (non-related fields) and work experience (where applicable) | International applicants can also apply with a Bachelor’s degree (Level 6, MQF) in non-related fields with a minimum CGPA of 2.00. If the applicant has relevant working experience, acceptance is subject to a rigorous internal assessment; if without relevant working experience, the applicant may need to pass prerequisite courses. |
| Equivalent qualifications | Other equivalent or related qualifications to a Bachelor’s degree (Level 6, MQF) recognised by the Malaysian Government may be considered for international applicants. |
Module matching by study area
| Study area | Match possible? | Conditions |
|---|---|---|
| Business & Management | Direct match | Programme modules cover management disciplines such as Strategic Management, Marketing Management, Organisational Behaviour, Economics for Managers, and Research Methodology, so applicants with business or management backgrounds typically align well with the curriculum. |
Language requirements
International applicants must meet the university’s English requirement. You can meet this either through an accepted English test or an equivalent English-medium qualification, depending on how your prior education was delivered.
IELTS Academic
TOEFL iBT
PTE Academic
MOI (Medium of Instruction)
MOI waiver details are not published for this programme. See the English test requirements above.
Other accepted proofs
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Tuition | Not published | |
| Application fee | Not published |
Proof of financial resources
You may be required to show evidence of sufficient funds for tuition and living costs. Prepare documents early so you can respond quickly if the university or Malaysian student pass process requests additional information.
- Proof of sufficient funds to cover programme tuition and associated costs (as required by the admissions/student pass process)
- Any additional financial documents requested by the university during application review
Important dates
Application window
| Milestone | January - Winter intake | March - Winter intake | May - Winter intake | July - Winter intake | September - Winter intake | November - Winter intake |
|---|---|---|---|---|---|---|
| Application portal opens | January 03, 2026 | March 07, 2026 | May 09, 2026 | July 11, 2026 | September 13, 2026 | November 14, 2026 |
| Application deadline (final submit) | January 03, 2026 | March 07, 2026 | May 09, 2026 | July 11, 2026 | September 13, 2026 | November 14, 2026 |
| Application deadline (EU students) | N/A | N/A | N/A | N/A | N/A | N/A |
| Application deadline (Non-EU students) | N/A | N/A | N/A | N/A | N/A | N/A |
| Recommended apply-by | N/A | N/A | N/A | N/A | N/A | N/A |
| Semester begins | January 03, 2026 | March 07, 2026 | May 09, 2026 | July 11, 2026 | September 13, 2026 | November 14, 2026 |
Pre-application & reviews
| Milestone | January - Winter intake | March - Winter intake | May - Winter intake | July - Winter intake | September - Winter intake | November - Winter intake |
|---|---|---|---|---|---|---|
| VPD request - recommended | N/A | N/A | N/A | N/A | N/A | N/A |
| VPD result expected | N/A | N/A | N/A | N/A | N/A | N/A |
| APS - recommended | N/A | N/A | N/A | N/A | N/A | N/A |
| Start eligibility check | N/A | N/A | N/A | N/A | N/A | N/A |
Document submission deadlines
| Milestone | January - Winter intake | March - Winter intake | May - Winter intake | July - Winter intake | September - Winter intake | November - Winter intake |
|---|---|---|---|---|---|---|
| Application submission deadline | January 03, 2026 | March 07, 2026 | May 09, 2026 | July 11, 2026 | September 13, 2026 | November 14, 2026 |
| Document submission deadline (EU students) | N/A | N/A | N/A | N/A | N/A | N/A |
| Document submission deadline (Non-EU students) | N/A | N/A | N/A | N/A | N/A | N/A |
| Language certificate deadline | January 03, 2026 | March 07, 2026 | May 09, 2026 | July 11, 2026 | September 13, 2026 | November 14, 2026 |
| Official transcripts deadline | January 03, 2026 | March 07, 2026 | May 09, 2026 | July 11, 2026 | September 13, 2026 | November 14, 2026 |
| Certified translations deadline | N/A | N/A | N/A | N/A | N/A | N/A |
| Postal / hard-copy documents deadline | N/A | N/A | N/A | N/A | N/A | N/A |
| Missing documents (if requested) | N/A | N/A | N/A | N/A | N/A | N/A |
📝 How to Apply
Review entry and English requirements
Check that your Bachelor’s qualification (and CGPA, where applicable) meets the university’s international-entry criteria. Confirm whether your prior education was delivered in English, because English test proof may be required if not. Prepare the documents you will need for both academic review and English verification before starting the application.
Submit your application online
Complete the online application on SEGi University’s official application flow within the published intake period. Upload your supporting academic documents and any requested information required for admission assessment. If you are required to provide English proof, ensure your accepted test result is submitted in the required format.
Complete review and follow university instructions
After submission, the university will review your eligibility based on the published CGPA/qualification rules for international applicants. If your CGPA is below the higher threshold for related fields, or if you have a non-related background, acceptance may depend on a rigorous internal assessment or prerequisite requirements. Monitor your email and portal messages and provide any additional items requested during assessment.
Accept the offer and prepare for enrolment
If accepted, follow the university’s instructions to confirm your place in the MBA (General Management) programme. Arrange your student records and plan your study schedule for the online delivery mode. Ensure you keep copies of all application documents for your records throughout enrolment.