The Bachelor of Professional Design (Visual Communication) is designed to produce innovative, ethical, and skilled designers who can meet the demands of the dynamic creative industry. The program combines foundational design principles with specialised topics such as typography, branding, digital illustration, motion graphics, and multimedia production. It emphasises hands-on learning, real-world applications, and problem-solving, making it ideal for those aspiring to become graphic designers, art directors, UX/UI designers, illustrators, or multimedia artists. This program suits students seeking careers in advertising, branding, digital media, publishing, marketing, and beyond.