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BSc (Hons) Marketing

Bachelor of Science in Marketing | Full-time, 3 years, 270 credits

Business & Management

The BSc (Hons) Marketing at Aston University UK provides a comprehensive academic foundation combined with industry-relevant insights. Designed for international students, this course prepares you with practical knowledge, professional skills, and a global perspective to excel in your chosen field. Aston University's innovative approach ensures real-world exposure and career-readiness in today's competitive job market.

Overview

The BSc (Hons) Marketing program at Aston University UK offers a balanced mix of theory, practice, and research. Through expert-led teaching and state-of-the-art facilities, students gain specialized expertise to meet global career demands. This course emphasizes employability, innovation, and critical thinking, making it ideal for international students aiming for success in the UK and beyond.

Degree:	Bachelor
University:	Aston University
Campus:	Birmingham
Intakes:	September
Total Credits:	270
Application Fee:	None
URL:	https://www.aston.ac.uk/study/courses/marketing-bsc

Program Detail

Duration:

3 years

Tuition Fee:

21,500 Pound Per Year

Format:

Full-time

Attendance:

On Campus Learning

Study Gap:

2 years

Fees & Funding

Annual tuition fees:	£21,500
During placement year:	£2,500

Scholarships for September 2025, January 2026, and April 2026

Undergraduate

Regional Scholarships
Automatic Merit Scholarship - up to £2,000

Postgraduate

Sir Adrian Cadbury Chancellor’s Scholarship - £10,000
Vice-Chancellor's Enterprise Scholarship - up to 100% full fee
MBA Scholarships
Regional Scholarships
Automatic Merit Scholarship - up to £2,000
Saskia Loer Hansen Scholarship - full tuition fee for a one-year postgraduate taught programme

Course Structure/ What You’ll Learn:

Year 1 modules

In your first year, you will study the following core modules:

Module Title	Credits
Marketing Principles	15
Essential Skills for Marketers	15
Consumer Behaviour	15
Marketing Communications	15
Content Marketing	15
Law, Economics and Accounting for Marketers	15
Introduction to Organisational Behaviour	15
Principles of Operations Management	15
Total	120

Year 2 modules

In your second year, you will study the following core modules:

Module Title	Credits
Market Research	15
Services Marketing and Management	15
Stakeholder Relations Management	15
Digital Analytics	15
Digital and Social Media Marketing	15
Total	75

Placement year modules

You will spend your third year on placement. You will be fully supported throughout the process by our award-winning Careers and Placements team.

Placement year

Module Title	Credits
Integrated Placement Year	120

Final year modules

In your final year, you will study the following core modules:

Module Title	Credits
Marketing Strategy	15
Strategic Management	15
Digital Innovation for Marketing	15
Ethical and Sustainable Marketing	15
Strategic Brand Management	15
Total	75

Entry Requirement

Academic:	HSC/A-levels/Equivalent: Minimum 75% marks
Language:	IELTS - 6.5 / 5.5 PTE - 67/ 54 TOEFL - 93/ 17

Key Information

Loan Availability:	Yes

Shakil Education Group

Adviser

+8801880000095

info@shakiledu.com

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How To Apply

How to Apply

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