Loading...

Based in one of the world's most exciting capital cities, we're home to a diverse community of inspiring and determined learners, teachers, and innovative thinkers, representing over 150 nationalities. We currently have approximately 40 students from Bangladesh enrolled in full-degree programmes and short-term study abroad programmes, with that number continuing to grow every year.

Year 1 (all core, 15 credits each)

• Learning Through Organisations
• Managing People in Organisations
• Media Culture and Society
• Practice of Marketing
• Principles of Marketing
• Public Relations
• Understanding and Managing Data
• Understanding the Business and Economic Environment.

• Year 2

• Core modules (15 credits each unless noted):
• Consumer Insights
• Consumer PR and Media Relations
• Contemporary Theory of Advertising
• Crafting Advertising Campaigns
• Marketing Communications
• Alternative core options (students choose one):
• Creating a Winning Business 1
• Learning Through Work
• Problem Solving: Methods and Analysis
• The Practice of Consultancy
• Optional modules include:
• Developing Inclusive Organisations
• Digital Marketing

• Sustainability, Business, and Responsibility

  Year 3

• Core modules (15 credits each):
• Communication Theory
• Corporate Communications
• Marketing Communications in Practice (Context: Fashion)
• Strategic Marketing
• Alternative core (30 credits each): choose one:
• Consultancy Project
• Dissertation
• Optional modules (15 credits):
• Brand Management
• Global Marketing and Sales in the Digital Age
• Social Marketing