MSc. Digital Marketing and Analytics
University of Winchester
Duration
½ year
Intake
September, January.
Degree
Bachelor
Program Overview
The MSc Digital Marketing program equips students with the skills to navigate the evolving marketing landscape influenced by digital technologies. Key areas include consumer behavior analysis, integrated digital marketing communication, and the effective use of traditional and new research tools. Modules cover Digital Transformation in Marketing, Web Design and Analytics, Social Media Marketing, and Consumer Insight. The final dissertation involves a live brief from an external organization, allowing students to provide data-driven solutions.
Key Information
University
University of Winchester
Campus
Winchester city centre
Total Credits
180
Study Mode
Full-time
Loan Availability
Yes
Program Details
Duration
Tuition Fee:
Format
Attendance:
Study Gap:
Fees & Funding:
Scholarships are available for international students.
Course Structure
repare to explore the fascinating realm of digital marketing! We'll begin by discussing how marketing has changed in the digital era and how internet tools are changing how companies interact with their customers. You will get a strong grasp of the factors influencing online customer behavior and the ways in which various industries are negotiating the digital terrain. After that, you'll learn how to create integrated digital marketing communication strategies and become proficient in both conventional and cutting-edge research methods to collect insightful data.
Entry Requirement
Academic
Minimum second-class Bachelor degree in Marketing
Language
IELTS - 6.0 / 5.5
How To Apply
How to Apply
Contact
Contact Us
Shakil Education Group
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