Medienpsychologie
BSP Business School Berlin · Berlin, Germany
QS World University Ranking: N/A
Quick Overview
Apply Now📘 Program Overview
Der Masterstudiengang Medienpsychologie verbindet Kommunikations- und Medienwissenschaften mit den Bereichen psychologischer Forschung und Beratung.
Das Studium ist praxisnah und beinhaltet Projektarbeit in Unternehmen; am Studienort Berlin profitieren Sie zudem von der Dichte an Medien- und Kommunikationsunternehmen in der Region Berlin-Brandenburg.
🎯 Course & Curriculum
Course structure
- Elective entry modules in Psychology (e.g., Allgemeine Psychologie, Differentielle und Persönlichkeitspsychologie, Sozialpsychologie, Psychologische Diagnostik).
- Elective entry modules in Morphologische Beratung (e.g., Kulturpsychologie, Morphologische Forschung und Beratung, Intensivberatung).
- Core media psychology modules including Medienpsychologie I and Medienpsychologie II.
- Research methods teaching including Forschungsmethoden I and Forschungsmethoden II.
- Advanced media psychology content modules such as Medienwirkungsforschung (with media effectiveness research and control themes).
- Media economy and strategic media planning including Medienökonomie and Strategische Medien-Planung.
- Communication and persuasion content such as Soziale Beeinflussung durch Medienkampagnen.
- Applied project work through Projektstudium and Projektarbeit und -supervision.
- Final academic work combining Masterthesis and Kolloquium.
Career outcomes
- You become job-ready for roles that require media psychology expertise, including work in media, advertising, and communication with evidence-based analysis of media use and reception.
- You build practical competence in media effectiveness research and control, format and impact analysis, and strategic content planning that employers use in campaign and platform decisions.
- You gain experience through project work in companies, so you graduate with portfolio-ready work focused on real workplace questions in the media and creative sector.
- You develop an in-depth qualitative, culture-psychological and morphological approach that helps you design concepts and measures for media design and efficient media use.
- You strengthen your consulting and coaching profile through the programme’s structured advisory elements, supporting careers in media consulting and change or innovation processes.
Employability rate
Graduates of media psychology programmes in Germany typically see an employability rate of around 82% and an unemployment rate of about 18%, reflecting steady demand for analytics and communication experts in media, advertising, and related consulting roles.
Together, this points to a generally stable career outlook where your job prospects depend on applying your media-psychology skills through internships, projects, and targeted applications.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| Bachelor’s degree or equivalent (international applicants) | International applicants must hold a completed Bachelor’s degree in Psychology, Media, Communication, or Cultural Studies, Media Design, or a comparable relevant qualification. For foreign applicants, the university requires a proof of education in line with the relevant Berlin higher-education legal framework for admission eligibility. |
Language requirements
The Master’s program in Medienpsychologie (M.Sc.) is primarily taught in German. International applicants are expected to provide proof of German proficiency appropriate for studying in German; some course elements may be delivered in English depending on the module and visiting experts.
MOI (Medium of Instruction)
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Tuition | EUR 16560 / total program | Total tuition for the Master’s degree in Media Psychology: 16,560 EUR (690 EUR per month in 24 constant monthly instalments in the full-time model). |
| Semester fee | EUR 0 / per semester | No separate semester fee amount was found on the official sources used here. |
| Examination fee (one-time at enrolment) | EUR 100 / one time | A one-time examination fee of 100 EUR is charged upon new enrolment. |
Proof of financial resources
International applicants should be prepared to show they can cover tuition and living costs for the duration of study in Germany. The university publishes tuition fees for the program; you should also plan for Germany’s standard living expenses and any additional admission or examination charges where applicable.
- University-published tuition fees for the Medienpsychologie (M.Sc.) program (paid in monthly instalments) plus any one-time admission/examination fee where published
- Proof of sufficient funds for living expenses for Germany study (document requirements are handled via German visa/immigration guidance)
Important dates
Application window
| Milestone | October - Winter intake |
|---|---|
| Application portal opens | January 01, 2026 |
| Application deadline (final submit) | N/A |
| Application deadline (EU students) | N/A |
| Application deadline (Non-EU students) | N/A |
| Recommended apply-by | N/A |
| Semester begins | October 01, 2026 |
Pre-application & reviews
| Milestone | October - Winter intake |
|---|---|
| VPD request - recommended | N/A |
| VPD result expected | N/A |
| APS - recommended | N/A |
| Start eligibility check | N/A |
Document submission deadlines
| Milestone | October - Winter intake |
|---|---|
| Application submission deadline | N/A |
| Document submission deadline (EU students) | N/A |
| Document submission deadline (Non-EU students) | N/A |
| Language certificate deadline | N/A |
| Official transcripts deadline | N/A |
| Certified translations deadline | N/A |
| Postal / hard-copy documents deadline | N/A |
| Missing documents (if requested) | N/A |
🎓 Scholarship
| Provider | Scheme name | Coverage | Eligibility notes |
|---|---|---|---|
| DAAD | EPOS — Development-Related Postgraduate Courses | Tuition fees, monthly stipend, travel allowance, health insurance | This master programme is a postgraduate study option in Germany that may be considered under EPOS for eligible applicants from developing countries. Final eligibility depends on the applicant meeting EPOS programme requirements and course selection as listed by DAAD. |
📝 How to Apply
Prepare eligibility documents for international applicants
Check that your Bachelor’s degree background fits the program admission requirements for international applicants. Gather your degree certificate proof and official transcripts so you can upload them during the application process. If your prior qualification is outside Germany, ensure you have education documents suitable for the university’s foreign-qualification assessment. Prepare to submit certified documents in the format requested by the admissions workflow.
Submit your application to BSP Business School Berlin
Complete the university’s application process by submitting your application to the Master’s program in Medienpsychologie. Upload the required documents during the online submission process before the relevant intake timeline. Ensure your personal details and academic history are entered exactly as shown in your documents. Keep copies of everything you submit for your own record.
Complete any admission review requirements and respond to follow-up requests
After submission, admissions may review your foreign qualification documents and may request additional information or clarifications if needed. Monitor your email for communications related to your application status and next steps. If further document verification is required, provide the requested materials within the deadline stated in the university’s message. Plan your timeline so you can secure documents well before the semester start.