Kommunikations- und Medienmanagement
BSP Business School Berlin · Berlin, Germany
QS World University Ranking: N/A
Quick Overview
Apply Now📘 Program Overview
Der Studiengang Kommunikations- und Medienmanagement (Vollzeitstudium) wird an der BSP Business and Law School Berlin angeboten. Sie lernen die Grundlagen der Unternehmenskommunikation und vertiefen sich unter anderem in Bereichen wie Public Relations, Onlinemarketing oder Digital Media Management.
Im Studium werden praxisorientierte Projektarbeiten und ein Unternehmenspraktikum (20 Wochen) in das Bachelorstudium integriert. Der Studiengang ist auf die Berufsbilder im Feld der Kommunikations- und Medienbranche ausgerichtet, sodass Sie in sechs Semestern auf einen Job im Bereich Unternehmenskommunikation vorbereitet werden.
🎯 Course & Curriculum
Course structure
- Media and communication fundamentals with management and media-related foundations
- Build practical communication competence covering planning and implementation across offline and online formats
- Early training for campaign planning and core marketing and PR concepts
- Advanced modules including media economics and media psychology
- Campaign planning, marketing, social media management, and public relations focus areas
- Applied learning through communication campaigns and business/communication-oriented practice projects
- Six-month project study in Germany or abroad in a company of your choice
- Integration of communication and media management skills through real-world project work
- Graduation preparation supported by the program’s practice-oriented study model
Career outcomes
- You can move into roles like social media manager, press spokesperson, PR manager, marketing manager, or event manager based on the program’s career-aligned communication skill set.
- You develop practical competence in both offline and online communication, including campaign planning and execution that matches employer needs in media and communication departments.
- You gain job-ready marketing and PR capabilities such as social media management and public relations, helping you contribute effectively from day one.
- You build experience through practical projects and a project study period with a company, so you graduate with real portfolio-ready work.
- The degree supports communication across marketing, public relations, and media law fundamentals, giving you a broader professional profile for employers.
Employability rate
Employability and unemployment rates for this exact bachelor pathway in Germany are not published as a single official figure on the program pages.
For international communication and media management graduates, job outcomes are typically comparatively strong because marketing and public communication functions remain consistently staffed across businesses and organisations.
✅ Entry Requirements
Academic qualification
| Requirement | Details |
|---|---|
| Higher education entrance qualification (foreign equivalent) | Admission is granted if you have the right to study under Section 10 of the Berlin Higher Education Act, or if you are eligible through an alternative further-study access path. This includes a foreign higher-education entrance qualification that is considered equivalent for international applicants. |
Language requirements
For this programme, students are expected to have German language skills at C1 level. The university states that German (C1) is required for admission.
💶 Fees & Funding
| Item | Amount | Notes |
|---|---|---|
| Tuition | EUR 7800 / per year | BSP states study fees of 650 EUR per month for Kommunikations- und Medienmanagement (B.Sc.). |
| Semester fee | EUR 0 / per semester |
Proof of financial resources
Important dates
Application window
| Milestone |
|---|
| Application portal opens |
| Application deadline (final submit) |
| Application deadline (EU students) |
| Application deadline (Non-EU students) |
| Recommended apply-by |
| Semester begins |
Pre-application & reviews
| Milestone |
|---|
| VPD request - recommended |
| VPD result expected |
| APS - recommended |
| Start eligibility check |
Document submission deadlines
| Milestone |
|---|
| Application submission deadline |
| Document submission deadline (EU students) |
| Document submission deadline (Non-EU students) |
| Language certificate deadline |
| Official transcripts deadline |
| Certified translations deadline |
| Postal / hard-copy documents deadline |
| Missing documents (if requested) |
🎓 Scholarship
| Provider | Scheme name | Coverage | Eligibility notes |
|---|---|---|---|
| DAAD | EPOS — Development-Related Postgraduate Courses | Tuition fees, monthly stipend, travel allowance, health insurance | DAAD EPOS supports participants from developing countries to study development-related postgraduate courses at selected German universities. Whether this specific BSP program is eligible under EPOS depends on the course being listed in the EPOS-supported course database and the applicant meeting the EPOS requirements. |
📝 How to Apply
Apply to the university
Submit your application through BSP’s official application process for this bachelor programme. Prepare your prior qualification documents and language proof documents early so you can upload them within the required time window.
Provide proof of eligibility
Ensure your foreign qualifications meet the university’s admission basis under the applicable legal provisions for higher education entrance. If your documents are not in German, check whether certified translations are required before you submit your application.
Meet German language requirements
The programme requires German language skills at C1 level. Submit the official proof of your German language level as part of your application documents.